Sun’s Marketing Strategy Links to Boston—Should It?By Anthony Price The number of fans at a basketball game is a gauge of a team’s health—much like a barometer measuring the atmosphere around it.
The Connecticut Sun planted their flag in the heart of New England sports territory when they played the first WNBA game at the TD Garden in Boston on August 20, 2024, 105 miles from Mohegan Sun Arena in Uncasville, Connecticut. A sellout crowd of 19,125 watched the Sun beat the LA Sparks, 69-61.
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LA Native Rayah Marshall Is Interviewing at the Connecticut Sun By Anthony Price Rayah Marshall’s life is split between Los Angeles, her hometown, and Connecticut, where she’s undergoing a high-stakes job interview with the Connecticut Sun in the WNBA.
The last time she was in Connecticut, she had a good time—more on that later. “Hello, everyone! “ Marshall, a 6-foot-4 senior from the University of Southern California (USC), greets reporters. Connecticut Sun Executive Darius Taylor Loves the Game By Anthony Price Basketball is Darius Taylor’s business. He’s the Chief Basketball Strategist and Director of Scouting for the Connecticut Sun. Always on the move, Taylor travels from one destination to the next, his essentials packed into a large gold Tumi suitcase and a carry-on bag marked with the initials JCT—his wife’s.
The Connecticut Sun Press ‘Reset’By Anthony Price Spring is a season of renewal, not just for trees, plants and flowers soaking up rain and reaching for the sun’s life-giving rays, but also for WNBA executives chasing the dream of a championship.
In Connecticut, that dream is being reimagined. The Sun have a tough question to answer: Can they still win after overhauling their front office, hiring a new head coach, and losing five starters from a 28-win team that made a deep playoff run? |
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